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Search Engine Optimization Services This is the first search engine optimization course I purchased back in 1997!
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London Bombings and Number Patterns
Firstly, let me say that I am sure all our thoughts went out to the victims, their families and friends of these bombings, and other incidents where innocent people lose their lives. Secondly, an SEO ezine is not the place to debate the rights and wrongs of such events.
However, I would like to use the numbers involved to show you how there are patterns in everything if you have the eyes to see. Where some people hear music and see the chords, we see numbers, patterns and synchronicities. For us this is a major part of SEO work; spotting the trends, analysing how small changes affect page rankings and which keywords are being used to find our pages.
As a Maths man, I think Pythagorus may well be considered the father of Western Mathematics. Who can forget the great mantra "The square of the hypotenuse is equal to the sum of the squares of the other two sides" ? they don't write 'em like that any more! But how many of you realise that he is also the father of Numerology ("Number is the law of the Universe") ? the science of number patterns and fate (his words, not mine). Numerology has been discounted by the mainstream in the West as "stuff and nonsense", but many other cultures still revere it. Sceptics, please bear with me, I am not for or against Numerology, but the number patterns I hope you will see are very interesting.
So, back to the London bombings, what time did they happen? The first reports I saw were for 3 simultaneous explosions at 8.49 in the morning rush hour. Do you see it ? look again, play with the numbers ? any co-incidences you can see. OK, coming ready or not! 8.49 is also 11 minutes to 9 ? now where have I seen those numbers before. Interestingly, in the UK, 9/11 is actually 11/9 (we put day then month).
OK, we'll put that down to coincidence, now do you remember the date of the bombings? Well, it was the date of our first ezine 7th July 2005. At first glance there doesn't seem to be much there. However, in Numerology, numbers in dates with multiple digits are reduced by adding them together until a single digit is obtained. So 7th July 2005 becomes 7/7/2+0+0+5 = 777.
I am sure most of you know what 666 stands for, but what about 777? Well, just as 666 is the "sign of the beast", 777 is the "sign of the spiritual warrior". Pythagorus believed that by attaching events to certain numbers or dates, you could change their vibration and reduce or increase their power. Whether we believe in Numerology or not, there are obviously people around who understand, believe in and use these ideas to their perceived advantage.
So, you can see that if you spend your life looking at numbers and patterns for SEO, it creeps into your whole view of life. Remember that all of the search engine companies use algorithms to calculate where a site will appear in the search results for a specific page. Our job is to understand these patterns of activity and use this knowledge to the advantage of our customers.
So, in summary, being a customer of SEO Gurus is really like doing work in the community ? after all you are keeping two very sad, old guys out of the asylum!
John Fowler trained as a Mathematican and has worked in the IT industry for over 30 years, much of the time in sales related functions. He now spends his time between being a partner in SEO Gurus and as a sales and management trainer for ICT companies. John can be contacted via http://www.seogurus.co.uk
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Going To Market: Keywords and Backlinks, Part 1
As I waded into the 'Make Money Online' waters on the Internet, I felt I needed to do some research on what keywords might help me generate traffic for my websites. I am very, very new to this whole Internet marketing arena but at the simplest level it seems that the keys to generating income are:
Niche Marketing - Why Keyword Research Come First
A good portion of my business involves spending hours and hours using incredibly powerful but difficult to master software to uncover thousands of the exact, targeted keyword phrases people in any given niche market are typing into the search engines.
Linking Strategies to Skyrocket to the Top of Google
If you don't know already, one of the key success factors to getting loads of free Google traffic to your website is increasing page rank. So just how do you increase your page rank? Well, it's all in the linking.
The Google Phenomenon: Greatest Hits Collection
As my readers know, I've been one of Google's harshest critics. However, I'm also a firm believer that it's okay to criticize, as long as it's justifiable and fairly balanced with deserved praise.
What is the Google Dance?
As with any good web developer, the ability to time the changes Google will update your website and refresh the content for better SEO (Search Engine Optimization) is in your favor. Welcome to the world of "Google Dance". The Google Dance is simply that the predetermination of when the actual update will commence.
If Content is King, then surely Relevance is Queen!
There has been a lot of to-ing and fro-ing in the searchengine world of late and there are lots of conspiracytheories as to why these things happen.
SEO Tips for Google
Getting a high ranking on Google is a big achievement. There are many factors that go into pulling a high page rank. I have put together a small list of things that should not be overlooked when optimizing your site. Let's start from the top:
Guide to Search Engine Optimization
What is Search Engine Optimization?
Local Search Optimization - A Guide to Getting Started
While searching the web these days, it's hard not to notice all those little Local tabs sprouting up in the vicinity of the search field on virtually every major search engine. Within the past year, the race has been to integrate a plethora of advanced features into local search capabilities.
Search Engine Marketing 101: What Search Engines See When They Visit Your Web Site
If you have a Web site, have you ever wondered what a search engine sees when it visits your site to add the site to its index? Do you know that it doesn't see the beautiful graphics or the fancy Web design? Do you know that it only sees the source code, or the "skeleton" of your Web site?
SEO Expert Guide - Proposition Development (part 2/10)
It is literally amazing how many people start their online business presence by buying a domain name (close to their business name) and building a brochure-ware page. Only later do they turn their mind to optimizing their site for (i) their audience and (ii) the way their audience find them. Fewer still take a long, hard look at what their competitors are doing first.
Dont Make the Top 30 SEO Mistake
SEO consultants will tell you that you need to be in the Top 30 or you can pretty much give up any hope of getting a visitor to your web site.
SEO Quickstart - 3 Things You can Do to Improve Search Engine Rankings Right Now
Increasing your search engine rankings should certainly be one of your main goals if you are looking to increase your targeted traffic. The reason for this is if you improve your search engine rankings, you'll increase the amount of visitors your website receives, and when you increase traffic to your site you are going to increase customers and sales. All of this potential has webmasters spending a lot of time and money getting their pages in the top 10 results on large, popular search engines like Google. There are only 10 spots on the first page of a search and thousands upon thousands of web pages are competing for these top spots. You have to put together an SEO marketing plan and include some of the proven ways to increase your search engine rankings today. Read the following suggestions, implement them in your marketing plan, and watch your traffic increase!
1 Simple SEO Strategy To Get More Visitors To Your Site From Google
Did you know that you can dramatically increase the number of visitors that come to your site on a daily basis from Google? And it's not constantly improving your position in Google search engine result pages(SERPs) for your competitive keywords which can take some time after working on your search engine marketing campaigns.
Has Google Lost the Plot?
With the help of MSN, recently I've been reminiscing about the Google of old. Remember those days? When you could take a good quality site, add a few keywords, get a few incoming links and bada-bing, bada-boom, it'd be #1 on Google? Remember the old days, pre-Florida, pre-sandbox? The days when we, as search engine optimization specialists, didn't feel like a private schoolgirl smoking in the bathroom? When we didn't feel like the iron fist would come crashing down at any moment? Yes, those were the good old days. And MSN has finally brought them back, though on a much smaller scale.
Keyword Targeting Strategy In Your Site
Once the keywords have been decided for the site one has to come up with a strategy to target those keywords across the site. Here is a primer on that.
How Web Design Can Affect Search Engine Rankings
Uniquely built web sites can create unique issues when being promoted on the search engines. From a basic 3 page brochure site to a corporate site with hundreds of dynamically generated pages, every web site needs to have certain design aspects in order to achieve the full effects of an SEO campaign. Below are a few points to take into consideration when building or updating your web site.
The Modern Day Search Engine
The first task most netizens do when they log on to the internet is to visit their favorite search engine to find information on various topics. Over the past few years the search engine has evolved to do more than list available websites on an entered subject. The modern day search engine has tools to help the user accomplish a vast array of everyday task.
Cache in the Bank: Understanding Googles Advanced Operators
If you would like to know when your site was last indexed by Google, you can find out easily by using the Google cache command. By typing "cache:www.logcabinrustics.com" into the Google search engine, I learned that my site was last indexed yesterday. The Google cache also displays the web page at the time of indexing, so you can see the latest version of your page that was indexed by Google.
Link Popularity Explained and How To Build Links
Link popularity is the single most influential factor for determining how well a web site will perform in search engine rankings. A web site's link popularity is computed from the number and more importantly, the quality of links pointing to a web site.