 |
||||||
 |
 |
 |
 |
 |
 |
|
Search Engine Optimization Services This is the first search engine optimization course I purchased back in 1997!
|
 |
|
|
|
|
The Top 3 Mistakes That Can Ruin Your Websites Search Engine Rankings- and How to Fix Them!
Getting your website up and running is hard enough. After spending hours getting the HTML code just right and trying to make sure that you provide a great user experience, the last thing you want to do is change everything around in order to get your site ranked higher on the search engines. Follow these tips from the beginning and you'll see the benefits.
1) Not changing the title tag from page to page. A lot of people realize the importance of the title tag. But few sites change the title tag from page to page. If you have a large site with a lot of different pages targeting different keywords, then change the title tag to reflect the keywords of the particular page. Keeping the title tag the same throughout the site may optimize the site as a whole, but you are limiting the amount of search terms that you can use. The shorter the title the better, you don't want to get caught stuffing the title tag with too many terms. Just change it from page to page.
2) Not using a H1 tag. Use a H1 tag. Really. No, it's no 1996, but search engine bots love the H1 tag. They view it as "hey, this is so important, it's in the H1 tag." Everybody got carried away with putting neat graphics and flash on their site and have neglected this tag. In fact a lot of sites use a graphical banner where their H1 should be. While these certainly look good, search engine bots can't read graphics, they are just bots. Use the H1 tag and use your keywords in it. It will help the visiting Search Engine bot determine what your site or page is about.
3) Using "Home" as a link text. Everyone uses "home" as the text to link back to their index page. However, this might not be the best choice. After all, it is a link. We all know how important links are in search engine rankings. When you use the word "home", the search engine bot will chalk up another point to "home" for your site. Why not use a keyword as this text? If your site is about hubcaps...why not use "hubcaps" for the link text? This will help you in that it a)adds a link within your site using "hubcaps" and b) help the search engine bot figure out a little better what your site has to offer.
You may reproduce this article on your website. We would appreciate a link back to our site lawyer listings from you. This article may not be altered and links should be kept live.
Richard Martin is a contributing writer at http://www.business-lawyer-corporate.com . The site is a collection of business lawyer listings.
|
Which SEO Company/Firm to Choose for SEO Services?
In the last 2-3 years many new companies have mushroomed, providing cost effective seo services to their customers. In this whole galaxy of seo companies some are authentic, while others are not. A novice owner of the website has a little knowledge of the technical jargon involved in the SEO, and sometimes can get into trouble.
The Secret Benefit Of Search Engine Optimisation: Increased Usability
A higher search ranking is what many website owners dream of. What they don't realise is that by optimising their site for the search engines, if done correctly, they can also optimise it for their site visitors.
Have You Heard Of Website Optimization
Have you heard of website optimization ? If you are building a website or have a new one and you have never heard of it, then you had better take note, because if you want to climb the ladder on the search engines it is something you need to learn about. Website optimization means optimising your website so the search engine spiders will love it.
SEO Trade Secrets - 8 Great Tools for Search Engine Optimization
About 80% of website traffic comes through search engines. And research shows, if you're not on the first 2 pages, most people won't find you.
Link Exchange Tips, No Tricks
Use text links, avoid image links. Anyhow, if you have used image links, then always make sure to put your keywords in the alt tags. Put your prime keywords in text links and always insure to put a short descriptions of your website/page in minimum of 20-30 words or more if allowed. In text links if you are not allowed to add descriptions then always try to put a short descriptions in title tag. E.g.: title =" Link Exchange Tips, No Tricks ">Link Exchange Avoid repetition of keywords, repetition will lead to low rankings. Always try to exchange links from related websites (e.g. if you have a football league website, then a link from other sports websites will be known as related website links) Never, exchange links with unrelated websites/pages. Always ensure that the website that you are exchanging links with, is well optimized and has a good content. Never try to exchange links in quick sessions. Since search engines ignores or does not index those sites who gets bundles of links in quick time. Give your link exchange works few hours every day, to ensure that you get limited but quality links. Mainly for new websites, avoid exchanging bundles of links in quick sessions. Avoid creating a link/links.html file, since search-engines do not index link/links.html files, often. Always make a 'resources' (any appropriate name) folder and create an index.html file for that named folder and create appropriate html files for appropriate links going into them. (a sort of web-directory) Never, never exchange links with pages bearing more than 50 back-links. Generally 25 is appropriate and should not be more than two clicks away from the index/main page. Always ensure yourself that the page/website you are exchanging link is being indexed by the search engines or not. Also ensure on your own that the page/website you are exchanging link with, is not being blocked by any scripts, or disallowed by robots.txt, or disallowed by using noindex, nofollow on html page. Avoid linking to those tricky and false websites, and if possible inform already linked websites about the matter and ask them for link-exchange, if related to your websites. Links from the main/index page of the related website is the most quality link that a website can get. But, never try to place more than 20 back-links in index/main page. Exchanging links with your competitor's back linking website/pages are also the quality links that a website can get. Never post your website links to FFA, Guestbook, or other unrelated areas. Since search-engines completely ignores such links and may penalize your website. Site bearing good Google page rank are appropriate for link-exchange. Generally 4+ Google page rank is great for link-exchange. Exchanging links with old website is excellent. Link exchanging with new websites, with decent Google ranking at first, but bears quality contents and is well optimized, is also an excellent option for exchanging-links, since new websites bears less outgoing links than the old websites. While exchanging links for homepage of your website, also try to exchange links for sub-pages of it, for better ranking for that particular sub-page. Personal verification of the linking partner's website is recommended. Check for total incoming and outgoing links for whole website or for particular sub-pages of your linking partner's website and off course of your own before getting link exchanged.
Great Site Ranking in Google The Secrets Out
How many years did you register your domain name for? If it was only one then Google could hold that against you.
Is a High Search Engine Ranking Important for YOU?
In the process of designing a website for clients the question inevitibly arises "How do I get a good search engine ranking?". This is a very good point and the answer is not as clear cut as you may think.
Are Your Keywords Making Money for You?
I built my website, it's perfect. My chosen subject of the website is Computer Support Services. Of course this is an example, but moving along, what should my keywords be?
Content Management Systems Eyeball SEOs
Content Management Systems and search engine optimization (SEO) used to be mutually exclusive terms. But the SEO community has been driving the developers of Content Management Systems to integrate more SEO-friendly methodology within their systems.
Press Releases Can Increase Search Engine Positioning
When you write a press release, what is your ultimate goal? No doubt, getting the information to as many publications and on as many Web sites as possible. The focus lies in moving outward? taking the press release to as many *other* sources as possible. We buy lists of journalists, pay public relations companies to distribute the release to thousands of targeted leads, use online press release distribution services, and create our own in-house list of reporters to touch base with. This is
Even More Tips For Getting A Top 10 Search Engine Ranking!
I have spent some time discussing the 5 different options you have for getting your web site listed in the search engines. Just to make sure that we're all on the same page, let's quickly review?
Top 2 Ways To Get Higher Rankings in Major Search Engines
Top 10 search engine rankings. Everybody wants it but a few achieve it. Search engines have always been an important source of traffic for many marketers. Achieving high search engine rankings should be one of your goals because it can be profitable in the long run.
Google, BackRub, Backlinking, and the Link Hunting Obsession that Takes Its Toll
Google is currently one of the dominant entities on the net period. The question is - is it really that omnipotent, is it really that advantageous. The question is ? IS IT REALLY "ALL THAT".
The Secret To Getting Indexed In Yahoo
Getting indexed in Yahoo has become very difficult in the last few months. The indexing robot, Yahoo!Slurp, has become erratic. For some sites, the robot will view all pages, but only add a few to the Yahoo database. For other sites, sub-domain listings actually start disappearing! So, what's the secret to getting indexed?
Tools of the Trade, the SEO Must Have Utilities
Search Engine traffic accounts for nearly 80% of the Internet traffic. It is no wonder all website owners want their pages appear in the first 3 pages of the Search engine Results Pages ( SERPS). Getting there by itself is one tough job, and sustaining your place there is another day to day tussle. Unless most of the mundane tasks are automated the life of an SEO is going to be miserable. We constantly see new webmasters are clueless about the tools of the trade. Let's see a few main one's in this article.
Optimize your Search Engine Placement Five Easy Ways
If you are like me, you created web site metatags with the help of your Web master. Maybe like me, you didn't spend time or money submitting to search engines because you weren't techie enough.
How to Make Better Use of Web Site Page Titles and META Data
We got down to the basics with web site page titles and META data as part of a new study on how manufacturers use natural search engine optimization (SEO). Businesses of all types could benefit from the following case studies that show how poor titles and META data can be improved from an SEO perspective.
Commonly SEO terms and Jargon used by Search Engine Gurus
What does all this SEO jargon mean.
The Reality of Search Engine Submissions
Over the last few months, search engine submissions have changed dramatically. Now is the time to analyze the way we're submitting our Web pages and to rethink our submission strategies.
Content Is King
Over the past few years, there have been many debates about different search engine optimisation strategies, though it is highly important that a range of strategies are pulled together as one to form the best optimisation program possible. There is one particular factor that is becoming ever more important when it comes to reaching number one in the search engine results pages. That factor is "content". It seems search engines in their quest to provide ever more relevant results are giving site content more and more weight in their ranking algorithms. These days we are seeing web pages packed full of relevant text as opposed to the wonderful, graphical pages that used to adorn many a company's web sites.